Date ArticleType
10/20/2020 Member News

Yuengling and Brewing Arts program team up to enhance diversity in the brewing industry

ST. PETERSBURG, Fla. (Oct. 14, 2020) - D.G. Yuengling & Son, Inc. is sponsoring a $5,000 diversity in brewing scholarship for a student from a minority group to cover the cost of tuition to USF’s St. Petersburg campus Brewing Arts program for the spring semester.

“With the current social and political events around racial justice, Yuengling reached out to us and wanted to do something that addresses these issues and improves diversity in our industry,” said Jennifer Sedillo, program director of the Brewing Arts program. 

Students interested can apply from October 15 through December 31, 2020. The spring semester cohort will begin on February 1, 2021.

“As four females in the industry helping to lead America’s Oldest Brewery, my sisters and I understand the importance of creating opportunities for every individual who wants to pursue their brewing passion,” said Wendy Yuengling, chief administrative officer and sixth generation family member, D.G. Yuengling & Son, Inc. “We’re raising our glasses to a more inclusive brewing industry and are proud to help support educating the next generation of diverse brewers.”

Craft brewing is one of the fastest growing industries in the U.S. According to a study by the Florida Brewers Guild, the state of Florida could support more than 500 craft breweries, leading to a total economic output of $2.5 billion and 40,000 jobs.

However, a survey completed by Brewers Association members, which consists of 5,300 U.S. brewery members and 46,000 members of the American Homebrewers Association, showed that brewery employees are disproportionately white relative to both the general U.S. population and where breweries are located. Brewery employees also skew heavily male.

“Diversity has been an ongoing concern of ours for our program and the industry at large,” said Sedillo. “We are certainly aware of this issue, and have been successful in getting more female students into the program recently and hope to continue progress on this front with more underrepresented groups.”

The Brewing Arts program is a collaboration between USF’s College of Arts and Sciences and many local and national breweries. Launched in 2015, the online program is designed for a range of participants, from hobbyists to enthusiasts looking to make a career in the industry by working in a brewery or opening a brewery one day.

The online coursework covers the entire process of brewing learning, from the base ingredients to the science and business of craft beer. It is taught by both professionals and academics in the field and followed by a hands-on training experience in a brewery to apply the knowledge learned.

For the past four years, Yuengling has also sponsored a student veteran award for the Brewing Arts program. For more information, contact Jennifer Sedillo at, or visit

The University of South Florida
The University of South Florida is a high-impact global research university dedicated to student success. Over the past 10 years, no other public university in the country has risen faster in U.S. News and World Report’s national university rankings than USF. Serving more than 50,000 students on campuses in Tampa, St. Petersburg and Sarasota-Manatee, USF is designated as a Preeminent State Research University by the Florida Board of Governors, placing it in the most elite category among the state’s 12 public universities. USF has earned widespread?national recognition?for its success graduating under-represented minority and limited-income students at rates equal to?or higher than?white and higher income students. USF is a member of the American Athletic Conference. Learn more at?