Date ArticleType
6/1/2020 Member News

Creative Pinellas Administers Follow Up Survey To Assess COVID-19 Financial Impact and Reopening Plans for the Pinellas County Arts Community

(Largo, FL) – Soon after COVID-19 hit Pinellas County in March and the arts community was shocked by widespread closures and cancellations, Creative Pinellas conducted a survey on the immediate and estimated economic impact the virus would have on professional artists, non-profit arts organizations and creative businesses. It was determined that over a million dollars was lost in the first month and millions more projected. Fifty-three percent of respondents had already laid off staff and that survey was taken early on. A follow up survey is now being administered to see what the reality has been financially over the past 10 weeks. Plans for reopening are also being surveyed.


Pinellas County artists, non-profit arts organizations and creative business owners are encouraged to complete the survey so a full understanding of the size and scope of the economic impact can be known and addressed. The survey can be found at Responses must be submitted by June 10th.


“As we have been living through this COVID-19 experience and pivoting business models in response, the focus is expanding to look out into the future. If you are a performing arts venue or a museum, when will you be able to be open? And will your guests be coming back?  If you are an artist or a gallery, how will you stay connected or reconnect with your buyers,” said Barbara St.Clair, CEO of Creative Pinellas. “We felt that reaching out with a follow up survey, checking on both the financial impact and to do some discovery on how people are looking at the future, would be very helpful to the community.”


Results of the previous survey are available at Detailed economic information by category, for revenue and employee impact for all three of the categories (professional artists, arts organizations, and creative businesses) are noted.  The combined economic impact to Pinellas County that is a total loss in revenue ($4.8M) coupled with the loss of employee income is an anticipated $5.4M from the starting point of the survey through a forward looking 90-day projection period.  


Arts and culture are vital to the economy of Pinellas County as the estimated $5.4M negative impact demonstrates. Data collected from the survey is essential to providing relief in the present and support for the future.


For more information about Creative Pinellas, please visit or contact Sherri Kelly, Manager of Communications and Brand Relations at


About Creative Pinellas


At Creative Pinellas our mission is to facilitate a vibrant, integrated, collaborative and

sustainable Pinellas County Arts Community and cultural destination. We strive to be the premier Local Arts Agency, recognized locally and globally for our contribution to arts and culture. We are focused on creating vibrant communities; supporting artists, arts organizations and the creative community; supporting economic development; showcasing Pinellas County as a cultural destination; and making arts and creative expression and experience available to all.


As the County’s Local Arts Agency, Creative Pinellas and the programs we deliver are funded by the Pinellas County Board of County Commissioners, Visit St Petersburg / Clearwater, the State of Florida, Department of State, Division of Cultural Affairs and by sales of the State of the Arts specialty license plate in Pinellas County.