Date ArticleType
9/13/2018 Member News

Build Your 2019 Brand Plan Workshop

Build Your 2019 Brand Plan Workshop

Have you started planning for 2019 yet? It’s right around the corner. St. Pete College’s Workforce Institute along with Danielle Vona, Founder of The Marketing Posse, are excited to announce the Brand Like a Boss Workshop Series starting with “Building a Branded Business Plan.” Develop your branded business plan in one day. Whew!

One Day Workshop:

OCT. 12, 2018, 8:30am - 3:30pm

Lunch Included

SPC EpiCenter Collaborative Labs
Forest Lab
13925 58th Street North
Clearwater, FL 33760

Registration Link:



• Brand Positioning Draft (Target, Competitive Frame, Pyramid and Guardrails)

• Annual Plan One Pager (Objectives, Strategies, Tactics, Measurement, Key Enablers)

Brand Like a Boss Bonus

• Planning Tools (Persona Template, Idea Template, Initiative Planning Template)

• Accountability Call (Post session call for questions and input on action plans)

• Certificate (Creative Business Plan credentials)

Seats are limited, so don’t wait to sign up! To register and get more information visit: Click here to learn more about additional training offered by the Workforce Institute.

About Danielle Vona

Danielle has worked for some of the largest and most respected brands in the world. Prior to starting The Marketing Posse, she spent over 10 years at PepsiCo before joining Sonic Drive-In as their CMO and then Bloomin’ Brands as CMO for Carrabba’s. See more about Danielle at www.Linkedin/in/daniellevona/