Date ArticleType
11/19/2016 Member News


Date: November 19, 2016
Contact: Lori Mullins Johnson, Director of Communications at Hive
Phone: 352.331.9354
Email: [email protected]  
Address: 3904 Wayland Street, Jacksonville FL 32277

Iconic Downtown St. Petersburg Bar Celebrates 24 Years in Business with Check-in Rewards and
Annual UF vs FSU Alumni Party

St. Petersburg, FL (November 19, 2016) -- Mark Ferguson, opened his first Ferg’s sports bar in St.
Petersburg Florida, in 1992. Over the years, Ferg’s has grown into a unique restaurant/bar and event
venue, with multiple areas available to host parties and events. Ferg’s has hosted concerts, pep rallies,
fundraising activities, and ESPN ‘s St. Petersburg Bowl tailgates. Located across the street from
Tropicana Field, Ferg’s is the official gathering place for Tampa Bay Rays fans.

In celebration of Ferg’s 24th anniversary, which also happens to fall near the holidays and the annual
University of Florida vs Florida State football game, November is a perfect time to throw a party!

Join in the celebration at the iconic downtown St. Pete sports bar during Thanksgiving week festivities,
including football, free beer and new guest experiences. Ferguson said, “I will be introducing some fun,
new interactive customer experiences at the party, including a selfie rewards station called Hive.”
Patrons will be able to post a selfie to their social media pages from dedicated kiosks or hand held units
carried by Ferg’s crew. Ferguson said, “fans who check-in at the selfie stations will earn prizes like free
draft beer and discounts.” The promotion is limited to customers 21 years of age and older.

Hive, is a web-based digital customer engagement platform, which uses selfies and videos to promote
businesses and their customer experiences online, developed by the Jacksonville-based company,
iSocialHive. The Hive platform gives businesses the reach of a Facebook ad without the cost. In addition
to the Hive selfie stations, Ferg’s will also be debuting In2Go game stations by Tampa-based Priatek.
Ferg’s is expanding too. Ferguson opened Ferg’s Live in downtown Tampa in 2015, which has quickly
become the place to gather before Lightening and Storm games, or concerts and conventions. In
addition, Ferg’s Depot will be the newest venue, coming to downtown Orlando soon. Housed within
15,000 square feet of the historic train depot, Ferg’s Depot will have five separate buildings each
housing something unique: an upscale restaurant, a craft beer and spirits tasting room, an oyster bar, a
market, and Ferg’s Frat House Brew Pub.

For more information on Ferg’s 24th Anniversary Celebration week, or to learn more about Ferg’s
venues, menus, and events, please visit Interested in Hive for your business?
go to to learn more, or call (877)693-6922.

The Check In Here for Free Beer promo will be a long term customer appreciation reward, for customers 21 years of age or older, who check in at the Ferg's Hive.