Date ArticleType
11/21/2016 Member News
St. Pete chosen for North America launch of new concept in women’s fashion design

For release: November 21, 2016
St. Petersburg, FL

St. Pete chosen for North America launch of new concept in women’s fashion design.

The latest fashions are typically revealed in the large media centers around the world where the super-rich and famous get to be the first to get their eyes and hands on trend setting apparel. Not this time!

Chez Cirque Fashions™ will be launching their line of unique garments at Jackie Z. Style Company located in the Sundial St Pete on December 9th.

Jeannie Bloomfield, fashion designer and CEO has created a concept in women’s fashion so unique it has achieved patent pending status with the United States Patent and Trademark Office. The designs were created for women to wear every day for any occasion. You don’t need to be a runway model to look great in Chez Cirque Fashions™.

In addition to launching Jeannie’s ‘first of its kind’ concept here, the company is manufacturing their full line of fashions in St. Petersburg, FL. Why St. Pete? “I fell in love with the vibrant creative population of this town and the area’s business friendly environment,” explains Jeannie in choosing St Pete.

"We are committed to being a place where entrepreneurs can thrive. I am excited that Jeannie has felt that enthusiasm and decided to become a part of it. We are pleased that she chose the Sunshine City to manufacture her products and launch her business," said Mayor Rick Kriseman, "we wish her the best and look forward to celebrating her future successes and growth."

Please join St. Petersburg Mayor Rick Kriseman, and St. Petersburg Chamber of Commerce President and CEO, Chris Steinocher in celebrating Chez Cirque Fashions™ North America Brand Launch.


DATE: Friday, December 9, 2016
TIME: 5:00 pm to 9:00 pm
5:30 pm: Mayor Rick Kriseman: St Pete, “City of Opportunity” ribbon cutting
Jeannie presenting a new fashion design concept
6:00pm to 9:00pm: Q&A with the designer
WHERE: Jackie Z Style Company 173 2nd Ave N. St. Petersburg, FL. 33701, at The Sundial downtown
WHO: Open to the public at no charge

Complimentary Champaign and snacks. Drawings for free product giveaways.

• Jeannie Bloomfield, CEO, Chez Cirque Fashions™, (941) 284-7344
• Jackie Zumba, Jackie Z. Style Company, (727) 258- 4849,,  

Jeannie Bloomfield, CEO of Chez Cirque Fashions™, fashion designer, and creator of a patent pending product.
Chez Cirque Fashions™, a Contemporary fashion brand, creates sophisticated clothing for women who love flowing designs that top off their style. Our garments reflect a passion for making every woman look and feel beautiful, elegant and unique for every occasion. Our patent pending design uses the simplicity of a circle and extraordinary fabrics so women can effortlessly change their look with a single piece of clothing.

Jeannie Bloomfield’s recent startup was inspired by the intention of launching a new fashion brand business; Chez Cirque Fashions™, which is a venture of Shwayed Inc. that began in 2011. Bloomfield owes much of her success to the abundant start-up assistance offered in the St. Petersburg area such as The TEC Garage, The Greenhouse, and SCORE. Chez Cirque Fashions™ studio and manufacturing will be located in the St. Pete Arts District.

Jackie Zumba of Jackie Z Style Company, owner and stylist of a contemporary men’s’ and women’s fashions. Jackie Z created this namesake boutique, keeping in mind the ideals of luxury, style, elegance and affordability. We take great pleasure in showcasing our style and philosophy of fashion that features select designers and a showroom with mannequins wearing our favorite pieces adorned with accessories to inspire your inner fashionista.

Our goal is to capture the unique quality and personality of every individual we style that seeks an experience beyond what a department store provides. We understand that everyone has an independent expression of who they are- even when they are considering a look outside their norm. With eyes trained for style, our professional stylist will introduce you to a look and style that gives you the confidence to feel unique and empowered within- while tailoring to your need in a stress free environment. Personal styling available upon request.